Nurturing Business Relationships with Flowers
Over six years, we learned that great business gifting isn’t about flawless stems—it’s about mastering the subtle craft of professional connections and the timing that really counts.
Our Answer to the Corporate Gifting Challenge
In 2019, a common refrain from clients kept echoing: "Lovely flowers, but they arrive after the meeting." That moment made us see we weren’t just arranging blooms—we were shaping moments that could either strengthen or weaken business relationships.
The Timing Breakthrough We Found
Our key insight emerged when a worried client in 2023 needed arrangements delivered to align with a meeting moved up by three hours. Rather than declaring it impossible, we developed what we now term "flex-timing"—floral pieces that look impeccable whether they arrive at 9 AM or 2 PM.
"Now we craft arrangements with multiple peak moments throughout the day, so your flowers never seem to be waiting around."
Our Problem-Solving Process
We shaped this approach after watching too many well-meaning gifts create awkward moments instead of meaningful connections.
The Context Discovery Phase
We learned the hard way when a client’s congratulatory arrangement arrived during a challenging restructuring announcement. Now we ask questions florists often overlook: What’s happening in your business right now? What mood are you aiming for?
Recent example: A client wanted to celebrate a partnership, but their partner company was dealing with a family tragedy. We shifted from bright celebration to thoughtful support—same partnership acknowledgment, a completely different emotional approach.
The Practical Reality Check
Beautiful arrangements that are hard to maintain become awkward within days. We learned to design for real office environments—air conditioning, varied light, busy receptionists who might forget to water.
Our "office-hardy" selections include flowers that dry gracefully rather than wilt dramatically, and arrangements that look intentional even if upkeep isn’t perfect after a busy week.
The Follow-Through Innovation
We found the real impact comes after delivery. A client mentioned that visitors asked about their flowers weeks later, still looking fresh. That’s when we realized we weren’t just delivering gifts—we were sparking ongoing conversations.
Now we include subtle care notes that help the recipient keep arrangements looking professional longer, plus seasonal refresh options for maintaining a polished impression year-round.
The People Behind the Process
We aren’t your traditional florists, and that’s probably why our approach resonates. Our backgrounds in business consulting and hospitality taught us to see gifting as relationship strategy, not merely decoration.
Kaveri Mehta
Lead Design Curator
Former hospitality manager who consistently noticed how flowers shape guest experiences in luxury settings. Kaveri brings that same focus on environmental psychology to corporate spaces, understanding how floral choices influence business conversations and first impressions.
Prithvi Khandelwal
Client Relations Director
Started in business consulting before realizing that successful partnerships often hinge on thoughtful gestures that many companies overlook. Prithvi specializes in timing, cultural nuances, and the subtle art of building business relationships through meaningful gifts.
